Included basic delivery fee & Free-standing installation
✅ Authorized Good
SONY K-65XR90 65" 4K Ultra HD Google TV

SONY K-65XR90 65" 4K Ultra HD Google TV

(4) 5 reviews 100+ purchased Gift Points $84

    FPS/Bank Transfer/Cash
  • HK$33,999
  • HK$16,382

Discounted price for other payments HK$16,889

Extend Product Warranty

Extends your appliance warranty for additional years after the original warranty period ends. Includes free on-site inspection, repair, and one-for-one replacement services. Learn More

+1 year(s)
$ 1,449
+2 year(s)
$ 2,298
+3 year(s)
$ 3,330
No Extended Warranty

In order to protect the rights and interests of customers, after receiving the goods, customers are asked to have the installation master of the agent unpack them. Please do not unpack or remove any packaging by yourself. If the customer has to unbox or remove the packaging by himself, please take a video of the unboxing process and the condition of the TV when unboxing to ensure that the product appearance is intact. Otherwise, if the product is found to be damaged or declared damaged after unpacking, you will not be able to obtain a return or exchange or any compensation.

Country Of Origin Malaysia Energy Label Level 4 EMSD Info

The Sony K-65XR90 65-inch 4K Ultra HD Smart TV belongs to the flagship BRAVIA 9 series, combining Mini LED backlight technology with the Cognitive Processor XR™ and Google TV system to deliver an exceptionally realistic 4K home cinema experience.

Cinematic Visual Effects

  • XR Backlight Master Drive™: Uses a local dimming algorithm to precisely control high-density Mini LEDs, effectively reducing flare and enhancing black contrast.
  • Cognitive Processor XR™: Optimizes images by mimicking human cognitive intelligence, enhancing color, contrast, and clarity.
  • XR Triluminos Pro™: Reproduces over a billion colors to accurately restore subtle shades and vivid tones.
  • X-Anti Reflection & X-Wide Angle™: Minimizes screen glare and provides wide viewing angles for consistent clarity from any position.

Immersive Sound Experience

  • Acoustic Multi-Audio+™: Features beam tweeters and frame tweeters to achieve perfect synchronization between sound and picture.
  • Dolby Atmos® and DTS:X®: Supports cinema-grade 3D surround sound for an immersive audio experience.
  • Voice Zoom 3™: Utilizes AI technology to identify and isolate human voices, significantly improving dialogue clarity.

Gaming and Smart Features

  • HDMI 2.1 Support: Features 4K/120fps, Variable Refresh Rate (VRR), and Auto Low Latency Mode (ALLM) for smooth gameplay.
  • Perfect for PlayStation®5: Supports Auto HDR Tone Mapping and Auto Genre Picture Mode for optimized gaming visuals.
  • Google TV: Integrates over 700,000 movies and TV episodes with hands-free voice search functionality.
  • Wireless Casting: Built-in Chromecast built-in™ and support for Apple AirPlay for easy content sharing from mobile devices.

Energy Label Information

  • Energy Label Grade: 4
  • Annual Energy Consumption (kWh): 270
  • Diagonal Screen Size (cm): 164
  • Energy Efficiency Index: 0.36
  • Place Of Manufacture: Malaysia

Product Specifications

  • Model: K-65XR90
  • Screen Size: 65 inches
  • Resolution: 3840 x 2160 (4K Ultra HD)
  • Image Processor: Cognitive Processor XR™
  • Backlight Technology: Mini LED
  • Origin: Malaysia
  • Warranty: 3-year original warranty


The product information above is for reference only; everything is subject to the brand's official website.

SONY K-65XR90 65" 4K Ultra HD Google TV Review

Ra******n 17/03/2025

This TV is beautiful! The video quality is really impressive!

La*******i 28/11/2024

今次店員服務好好,幫我揀到好滿意嘅電視。

Ca*******n 07/09/2024

好輕巧易裝!睇緊連體育賽事都好流暢!

La*****i 07/11/2024

好抵!睇日日劇真係一流!好慳電!

Ch****i 14/02/2025

我喜歡訓下床睇電視,感覺好享受!

Why us?

Why Choose BBE?

The trusted choice of over 100,000 Hong Kong families, dedicated to delivering excellence in quality and service.

🏬 Multiple HK Showrooms

Visit our flagship stores in Mong Kok, Causeway Bay, and Tuen Mun to experience over 1,000 appliances from Europe, the US, and Japan. Our consultants are ready to provide expert installation advice.

💰 Best Price Guarantee

Awarded store with nearly 30,000 authentic reviews. We guarantee transparent and competitive pricing.

💬 1-on-1 Live Support

Get instant professional support via WhatsApp. From spec comparisons to dimension queries and installation questions, our expert team provides immediate answers.

100% Genuine Products

No parallel imports! All appliances are official Hong Kong distributor stock, coming with at least a 1-year original manufacturer warranty and a 7-day defective replacement guarantee.

🏆 Award-Winning Reputation

Our service quality is recognized by the industry and top brands alike. We have been honored with the Towngas TGC Sales Gold Award and Daikin’s Diamond Dealer status, alongside prestigious partner and distributor awards from Gree, Carrier, and Philips Smart Lock.

🔒 Secure Shopping & Install

Our site uses SSL encryption and supports various e-payments. We offer one-stop professional delivery and installation services for a worry-free experience.

Gift Points

×

Earn 84 points for buying this product, which can be used as $84 at your next purchase.

Know More