SONY XR-55X90K 55" 4K Ultra HD Android TV
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- HK$15,990
- HK$15,510
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DISCON.
The SONY XR-55X90K 55" 4K Ultra HD Android TV is a premium home entertainment centerpiece, engineered for an immersive viewing experience. This BRAVIA XR model features a 55-inch 4K Ultra HD Full Array LED display with precise local dimming, delivering exceptional contrast and vibrant colors. Powered by the Cognitive Processor XR, it intelligently upscales content to near-4K resolution and enhances picture quality. Running on the intuitive Google TV platform, it offers seamless access to a vast array of streaming services and applications, complemented by advanced audio technologies for a truly captivating audiovisual journey.
Key Features
- Cognitive Processor XR™: Processes video content in a way similar to the human brain, cross-analyzing elements to optimize picture and sound for a natural, realistic experience.
- 4K Full Array LED with XR Contrast Booster 10: Independently controlled LEDs across the screen provide superior contrast and brightness, revealing fine details in both dark and bright scenes.
- XR Triluminos Pro™: Reproduces a wider, more natural color palette, ensuring every shade and hue is displayed with accuracy and vibrancy.
- XR Motion Clarity & 4K/120fps Support: Intelligently analyzes and creates extra frames for smooth, clear action without blur, perfect for fast-paced content and next-gen gaming. Supports 4K resolution at 120 frames per second.
- Dolby Vision® & Dolby Atmos®: Experience cinematic visuals with incredible brightness, contrast, and color, combined with multi-dimensional sound that moves around you.
- Google TV™ & Hands-free Voice Search: Organize your favorite content from various apps and subscriptions. Find movies, shows, and control your TV effortlessly using just your voice.
- Acoustic Multi-Audio™ & Acoustic Center Sync: Sound positioning tweeters ensure sound matches the picture precisely, creating an immersive audio experience. Acoustic Center Sync allows the TV to act as the center speaker when connected to a compatible Sony soundbar.
- Flexible 2-way Multi-position Stand: Adjust the stand to a standard position or a soundbar position, accommodating your home setup.
- Seamless Connectivity: Built-in Chromecast, Apple AirPlay, and Apple HomeKit compatibility for easy casting and integration with your smart home ecosystem.
Technical Specifications
- Model: XR-55X90K
- Screen Size: 55" (54.6" measured diagonally, 138.8 cm)
- Display Type: LCD with Direct (Full Array LED) Backlight and Local Dimming
- Display Resolution: 3840 x 2160 (4K Ultra HD)
- Panel Refresh Rate: 100Hz (Native)
- Picture Processor: Cognitive Processor XR
- HDR Compatibility: HDR10, HLG, Dolby Vision
- Operating System: Android TV™
- Smart TV Platform: Google TV™
- On-board Storage: 16 GB
- Clarity Enhancement: Dual database processing, XR 4K Upscaling, XR Super Resolution
- Colour Enhancement: Live Colour™ Technology, XR Smoothing, XR TRILUMINOS PRO™
- Contrast Enhancement: Dynamic Contrast Enhancer, XR Contrast Booster, XR HDR remaster
- Motion Enhancer: XR Motion Clarity, Auto mode
- Audio Features: 3D Surround Upscaling, Voice Zoom 2, Ambient Optimization, Ready for 360 Spatial Sound, Acoustic Auto Calibration
- Wireless Connectivity: Wi-Fi Certified 802.11a/b/g/n/ac (2.4GHz/5GHz), Bluetooth Version 4.2
- Wired Connectivity: 1 x Ethernet Input (Side)
- Smart Features: Chromecast built-in, Apple AirPlay, Apple HomeKit, BRAVIA CAM compatibility, Light Sensor, Creator Calibrated Mode, BRAVIA CORE
Dimensions & Weight
- Dimension of TV without Stand (W x H x D): Approx. 1233 x 711 x 72 mm
- Dimension of TV with Stand (Standard Position) (W x H x D): Approx. 1233 x 740 x 331 mm
- Dimension of TV with Stand (Soundbar Position) (W x H x D): Approx. 1233 x 780 x 331 mm
- Stand Width (Standard Position): Approx. 1027 mm
- Stand Width (Soundbar Position): Approx. 1027 mm
- VESA® Hole Pitch (W x H): 300 x 300 mm
Additional Information
- Energy Label: Grade 4
- Origin: Made in Japan
- Warranty: 3 years
- In the Box: AC Power Cord, Batteries, Operating Instructions, Quick Setup Guide, Table Top Stand, Voice Remote Control
Please note: An antenna is not included. To receive free broadcast channels, you will need to purchase an antenna separately and have it ready for installation.
The product information above is for reference only; everything is subject to the brand's official website.
SONY XR-55X90K 55" 4K Ultra HD Android TV Review
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