SONY K-50S31H 50" 4K Ultra HD BRAVIA SMART TV
- Brand: SONY
- Product Code: K-50S31H
- HK$7,700
- HK$4,389
The Sony K-50S31H 50" 4K Ultra HD BRAVIA Smart TV features the powerful 4K HDR Processor X1™ and Google TV™ system, combined with TRILUMINOS PRO™ technology to deliver a rich, detailed, and lifelike 4K viewing experience.
Key Features
- 4K HDR Processor X1™: Analyzes and enhances image details in real-time, reducing noise for lifelike visuals.
- TRILUMINOS PRO™: Expands the color gamut to reproduce over a billion real colors, making images more natural and vivid.
- 4K X-Reality™ PRO: Upscales lower-resolution content to near-4K clarity.
- Motionflow™ XR: Inserts extra frames in high-speed scenes to ensure smooth, blur-free visuals for sports and action movies.
- X-Balanced Speaker™: A uniquely shaped speaker designed for slim cabinets, delivering clear and powerful sound.
- Dolby Atmos®: Supports surround sound fields for a cinema-grade immersive audio experience.
- Google TV™: Integrates over 700,000 movies and shows with personalized recommendations and voice search functions.
- Smart Connectivity: Supports Chromecast built-in™, Apple AirPlay, and Apple HomeKit for easy content casting and smart home integration.
Gaming Optimization
- Auto Low Latency Mode (ALLM): Automatically switches to low latency mode when a console is connected for faster response.
- Auto HDR Tone Mapping: Optimizes HDR performance during PS5™ initial setup to capture all details in light and shadow.
- Auto Genre Picture Mode: Automatically detects the usage scenario and switches flexibly between gaming and movie modes.
Energy Label Information
- Energy Label Grade: 3
- Place Of Manufacture: Malaysia
- Annual Energy Consumption (kWh): 110
- Diagonal Screen Size: 126 cm
- Energy Efficiency Index: 0.24
Product Specifications
Display and Image
- Size: 50"
- Resolution: 3840 x 2160 (4K Ultra HD)
- Backlight Type: Direct LED
- Panel Refresh Rate: 50Hz
- HDR Compatibility: HDR10, HLG, Dolby Vision
- Image Processing: Live Colour™ Technology, Motionflow™ XR 400
Audio and Software
- Audio Output: 10W + 10W
- Speaker Type: Bass Reflex Speaker, X-Balanced Speaker™
- Audio Support: Dolby™ Audio, Dolby™ Atmos
- Operating System: Google TV™
- Internal Storage: 16GB
Connectivity and Dimensions
- Wi-Fi Standard: Wi-Fi 6 (802.11a/b/g/n/ac/ax)
- Bluetooth Version: 5.3
- HDMI Inputs: 4 sets (supports eARC/ARC, ALLM)
- USB Ports: 2
- Dimensions (with stand): Approx. 1119 x 714 x 267 mm
- Weight (with stand): Approx. 12.2 kg
- VESA® Hole Pitch: 200 x 200 mm
- Warranty: 3 Years




